History
Coca-Cola FEMSA through time

1979 Bottlers Acquisition
We began operations when a FEMSA subsidiary acquired Coca-Cola bottlers for the Mexico Valley and the southeastern region of the country.

1991 Property transfer to FEMSA Refrescos
FEMSA transferred its ownership in the bottlers to FEMSA Refrescos, S.A. de C.V., our corporate predecessor.

1993 Launching at Stock exchange
We launched our initial public offering on the Mexican Stock Exchange and the NYSE. Alfredo Martínez Urdal was named CEO, and in our first year of operations, we were able to produce and sell around 500,000 unit cases.

1994 Arrival at Argentina
Through the majority capital acquisition of Coca-Cola Buenos Aires in Argentina, we decided to cross borders and bet on our first international market.

1997 Pre-sale of mobile devices
We acquired the remaining shares of Coca-Cola Buenos Aires, and introduced an innovative pre-sale system and handheld devices in more than 90% of our routes in Mexico and Argentina.

1998 Toluca, Mexico Plant
We began operations at the Toluca plant in Mexico, with one production line and an initial volume of 15 million unit cases.

2000 New Director
Carlos Salazar Lomelín was appointed CEO of Coca-Cola FEMSA.

2002 Innovation at beverage industry
We remained at the forefront of the beverage industry with our launch of an innovative 2.5-liter returnable PET bottle of Coca-Cola in Mexico.

2003 Acquisition of PANAMCO
We seized a leadership position in Latin America with our multinational acquisition of PANAMCO, expanding our geographic reach to 9 countries across the region. We surpassed 600 million unit cases, an unprecedented achievement for our company.

2004 First recycling plant
We founded the first Latin American bottle-to-bottle PET recycling plant in partnership with
ALPLA and The Coca-Cola Company.

2006 Growth of Latin America portfolio
We broadened our portfolio with our launch of Hi-C brand in Central America.

2007 Acquisition of Jugos del Valle
Together with The Coca-Cola Company, we diversified our portfolio with our joint acquisition of Jugos del Valle, beginning a new opportunity to satisfy our consumers’ changing needs.

2007 We launched
Coca-Cola Zero
We launched Coca-Cola Zero in Argentina, Mexico, and Brazil.

2008 Acquisition in Brazil
We expanded our position in Brazil with our acquisition of Refrigerantes Minas Gerais (REMIL).

2009 Acquisition of Brisa water, Colombia
Together with The Coca-Cola Company, we expanded our portfolio with our joint acquisition of the Brisa bottled water business in Colombia.

2010 Growth of the non-carbonated beverage portfolio, Brazil
We partnered with The Coca-Cola Company to acquire Leão Alimentos, diversifying and expanding our still beverage portfolio in Brazil.

2011 Strengthen our presence
Committed to our expansion, we have integrated three large business groups in Mexico: Grupo Tampico, CIMSA, and Fomento Queretano, consolidating our presence.

2011 Sustainability and Social Responsibility
We are part of the Sustainability and Social Responsibility index of the Mexican Stock Exchange.

2011 Acquisition of Estrella Azul
We diversified our portfolio after the acquisition of Estrella Azul, entering the dairy and ice cream industry in Panama. We started operations in 2011 and concluding in 2020.

2012 Commercial appearance in dairy
Through Jugos del Valle, we integrated Santa Clara, expanding our portfolio to the dairy category in Mexico.

2012 Fuze Tea in Latin America
We launched Fuze Tea in Latin America.

2012 Sustainability Dow Jones Emerging Markets
We entered the Dow Jones Emerging Markets Sustainability Index and the BMV Sustainable CPI.

2013 Larger volume Bottling plant in Mexico
We consolidated our position as the largest bottler in Mexico with the integration of Grupo Yoli in Mexico.

2013 We acquired the franchises in Brazil
In Brazil, we acquired the Fluminense and Spaipa franchises.

2013 Starting operations in 2013
We acquired 51% of Coca-Cola Bottlers Philippines, Inc., beginning operations in 2013 and ending in 2018.

2014 New CEO
John Santa Maria Otazua was appointed CEO of Coca-Cola FEMSA.

2014 Working in one of the most important industrial complexes in Latin America
We initiated operations in one of the most important manufacturing facilities in Latin America: the state-of-the-art bottling plant in Itabirito, Minas Gerais, Brazil.

2015 Strengthening at dairy trade
Through our Leão Alimentos joint venture, we strengthened our position in the value-added dairy category with our acquisition of Verde Campo in Brazil.

2015 We started operations in Colombia
We started operations at the Tocancipa plant in Colombia.

2016 Strengthening as leaders in Brazil
Strengthening as leaders in Brazil

2016 We started selling and distributing Monster
We began selling and distributing Monster in most of our territories, entering the energy drink category.

2017 Acquisition of AdeS
Together with
The Coca-Cola Company and the Latin American bottling system, we acquired the AdeS brand, a leader in the vegetable protein-based beverage category, strengthening our non-carbonated beverage portfolio.

2018 Footprint to 10 countries in Latin America
We expanded our footprint to 10 countries in Latin America with the acquisition of MONRESA in Uruguay.

2020 Green Bond
Coca-Cola FEMSA places a Green Bond for US$705 million, the largest in history for a company in Latin America.

2021 Sustainability Bonds
We issued the first sustainability-linked bonds in the Mexican market, totaling
US$470 million.

2022 Growth in Brazil
We acquired CVI Refrigerantes in Brazil.

2022 Commencement of PLANETA, a new recycling plant
This plant will have the capacity to process approximately 50,000 tons per year of post-consumer PET bottles.

2023 New CEO
Ian Craig becomes the new Chief Executive Officer of Coca-Cola FEMSA.